This week’s story in Crankshaft actually offends me.
It offends me because I was a news journalist once upon a time. So I know firsthand what a huge amount of work goes into creating video content. Even a simple 90-second TV news story means you have to write scripts, schedule, shoot, edit, add on-screen graphics, mix sound, fix errors, and manage the whole project.
And YouTube content can be even more complex than that, with fancy animations and the like. Don’t let the lo-fi, “I shot this in my apartment” aesthetic of YouTube content fool you about how much effort it requires.
Computers make these tasks a lot easier now, but that just means you have more competition. Almost anyone can be a content producer nowadays. Which is a good thing! YouTube is full of great stuff, from people whose voices we never would have heard otherwise. It turns out, the world is full of Hal P. Warrens. And they’re making broadcast-quality stuff. (There should be a Warren Award for do-it-yourself filmmakers.)
But Tom Batiuk has decided that Lillian needs to be a media star for the 25th time now, so now she’s going to become The Reluctant YouTuber. As if this were even possible.
This week is a great example of something Epicus Doomus often says: Batiuk never runs out of new ways to be infuriating and boring at the same time. It’s recently become a sport for commenters at this blog to try and guess what the next week of Crankshaft will be about. Known future stories include the upcoming Pete-Mindy wedding; the trip to Winnipeg for a Blue Bombers game; a likely trip to San Diego Comic-Con in late July, even though post-Funky Winkerbean has pivoted away from Atomik Komix; the endless Skip-Batton Thomas interview; Cindy’s pregnancy at Age 75, which is entering its fifth trimester; and standard Crankshaft plots.
But no, Lillian needs to be rewarded for doing nothing again, when she’s one of the most vile characters fiction has ever created.
Never mind all the practical problems with the story. In today’s strip, it looks they’re shooting a TV commercial for Lillian’s Murder In The Blank series. This book has a limited appeal, and has already been out for months. A promo would serve little purpose. And they’re shooting it with a cell phone? The video quality is going to be crap.
It’s like they’re trying to do a BookTok thing. But BookTok is a community for readers to talk about what they read, not for writers to promote what they wrote. And Lillian’s work is probably self-published, which is another hurdle to clear. Book reviewers usually have a policy against reviewing self-published/vanity press works at all, because they insist that a book have survived the winnowing process of being selected by a publisher. I can’t imagine the BookTok community would be receptive to this old self-promoting crone.
Another thing that annoys me: the girls work for Lillian, not vice versa. Especially after the recent week where they demanded to be paid. I think she hired one, because the other one still works at Centerview Sentinel. (Well, at least we know how the paper is still getting made, while Skip sits in Montoni’s with Batton Thomas for months on end.) But as we all know, no Funkyverse character can refuse to do something some other character wants, even when they’re that character’s boss.
But what galls me the most is how dismissive the Funkyverse is of every profession that isn’t teaching high school, writing, comic books, or pizza.
Making web videos? Pfffft. Easy stuff that anyone can be famous at. Remember when Bingo the Cat wandered into a video, and St. Spires church raised enough money to pay the national debt? Remember when Frankie was handed a reality show to slander and humiliate his sexual assault victim who died of cancer? Remember when Hollywood just stood around and let Les Moore make all the decisions for “his” movie, paid him a bunch of money, and probably took a loss when it failed? Remember how Cindy Summers became a national TV news reporter despite being a lazy, vacuous idiot?
Remember when Funky humiliated that investment planner for no reason at all? Or the many times he was a jackass to a doctor and their staff? Or when he abused his position as support group coordinator to workshop his lame standup? Remember the “Toxic Taco”? Remember “FleaBay”? Remember became how Crazy Harry and Donna/The Eliminator became world champions of a notoriously difficult video game, despite rarely picking up a joystick otherwise?
And before this week is over, Tom Batiuk will make a YouTube star out of a 105-year-old woman who doesn’t even want to be one. Who also can’t even make her own website, or write her own biography. That’s a slap in the face to anyone who’s picked up a camera.
To answer Lillian’s question from Monday’s strip: yes, Lillian, you have lived far too long. But technology has nothing to do with it. Dieplzkthx.
(UPDATE: As of Saturday, Lillian had only two YouTube followers, but still manages to be smug and insufferable about it. The whole week was an exercise in phony humility. “Oh, poor little old me doesn’t know anything about YouTube.” Then starting on Thursday, she knows she needs a professional voiceover artist, and knows what a follower is.
Which speaks to the underlying problem of it all. All the books, all the videos, all the signings, all the awards, all the interviews that get created by the dozens of characters in the Funkyverse serve only one purpose: an ego wank for the creator. We never even see them creating the content, or even having any real desire to create it. Just like we didn’t see it this week. The plot is always: 1. Declare self a writer. 2. Receive praise.)
Son of Stuck Funky 
